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Unified Messaging is the fusion of different types of communication services which empowers people using different devices to communicate through different channels. The Unified Messaging system integrates different communication media such as voice mail, email, fax mail, etc into one mailbox so that users will be able to retrieve voice, email messages and facsimile transmissions through a single interface of choice.

The device could be any communication device such as normal wireline desk phone, mobile or cell phone, personal digital assistant (PDA), pager, fax machine, personal computer (PC), notebook, etc. The single interface could be on any of the communication media such as email system (for example Microsoft® Exchange, Lotus Notes®, etc), fax mail, voice mail, web browser, etc.

If it is an email system, voice recognition technology will be used to convert the voice files into text so that the voice mail, email and fax mail could be received via the email as text. In the same light, if the single interface is a voice mail, text-to-speech technology will be used to convert the text from email and fax mail to voice format.

Unified Messaging is suitable for all industries. To stay ahead in the market place, businesses need to be able to react quickly to the ever changing market landscape. As Unified Messaging is a powerful tool which connects people for exchange of information and decision making, it is relevant to all businesses.

Some of the more common users are:
  • call centers
  • sales operations
  • field support operations
  • In a traditional solution, the Unified Messaging system is a separate sub-system connected to the main legacy phone system such as PABX. The traditional Unified Messaging system contains a limited number of ports. Each of the voice system, fax machine and email server are separately and externally linked to the traditional Unified Messaging system as sub-systems. Each of these sub-systems is connected to at least two ports in the traditional Unified Messaging system; one is an external port used for receiving messages and the other is an ordinary port for connecting the system to the traditional Unified Messaging system.The external port could be a either voice or data port. For instance, the PABX is connected to a voice port and an ordinary port of the traditional Unified Messaging system. This enables voice messages to be sent from the PABX to the traditional Unified Messaging system. The fax server is linked to the traditional Unified Messaging system via one data port and one ordinary port.The message in textual form is sent to and from the fax server through the data port.The email server is also linked to the traditional Unified Messaging system via local area network (LAN).The email messages are transferred to the email server via TCP/IP (internet protocol) over the LAN connection.

    In the traditional Unified Messaging system, incoming voice calls are received at the PABX. Facsimile transmissions are received at the fax machines and emails are received by the email server.The voice message, fax message and email are then sent to the traditional Unified Messaging system.There is a table of identities (ID) of all the staff and their respective extensions and email addresses within the traditional Unified Messaging system.The traditional Unified Messaging system identifies the recipient of the message and stores it along with the recipient’s ID.

    In the traditional Unified Messaging system, if the recipient chooses to retrieve his messages via the phone, he invokes the interactive voice response (IVR) system. The Unified Messaging system will use its own text-to-speech technology to convert all textual messages to voice format, send it back to his extension at the PABX via the voice port so that the messages can be read to him.

    If the recipient chooses to retrieve his messages via email using the traditional Unified Messaging system, he logs into his email account.The traditional Unified Messaging system will use its speech recognition technology to convert his voice messages to textual format and sent it to his email address at the email server via the network (TCP/IP) so that he can view his email, fax as well as voice messages.

    However if he wishes to send a fax out (using the traditional Unified Messaging system), he must invoke an interactive voice response (IVR) system to manually activate it before it can be sent.This is because the voice and fax ports are also not interchangeable. A portthat is being used for voice communication cannot be simultaneously used for fax services too.In some traditional systems, it is possible for the fax mail to be integrated with the email system but the voice mail cannot be integrated with the fax or email systems.

    The PowerX2011™ telecom server is based on a much more advanced concept.All the different communication systems are seamlessly integrated into one box.There is no need for additional ports to connect each of the communication system.

    The PowerX2011™ telecom server uses a revolutionary technique such that every port has resources for Unified Messaging without any need to transfer the message to and fro. The same port used for voice is also used for fax services.In fact, it is possible for the user at the same port to receive an incoming fax while he is speaking to someone using the same line.

    When a customer calls the company and leaves a voice message, it is stored as a voice file in the voice mail. Likewise when a customer sends an email to the company, it is kept in the mailbox of the email system until it is retrieved.Without Unified Messaging, in order to receive each of these mail, the company staff, agent or representative needs to log in and out of each of these systems to retrieve the mail. This is very cumbersome and time consuming. Besides he may miss out on important mail if he forgets to log into any of the systems. The Unified Messaging system resolves these problems by enabling the company staff, agent or representative to retrieve all his mail on a single preferred platform.

    For instance, both executives John and Larry work for the same department. John is a busy sales executive and always lines up a series of appointments with clients outside of the company. He chooses to use his mobile to retrieve his voice mail, email and fax mail in between meetings. When incoming communication is received, the following takes place:
  • The system checks if John has configured any settings for his incoming communication. For instance, he may have selected to forward all incoming messages to his cell phone.
  • If a voice message is left in his voice mailbox, the system automatically directs it to his cell phone.If he does not pick it up immediately, it goes into the mailbox of his cell phone.
  • If the incoming communication is in textual form, such as an email or fax mail, the system uses text-to-speech technology to convert his email and fax mail into voice format and again directs it to his cell phone.
  • As John’s messages have all been directed to the mailbox on his cell phone, he can view them any time at his convenience.
  • In this way, John can continue to service his customers when he is physically outside of the office.

    In this example, Larry has been posted overseas.He chooses to use his notebook to obtain his messages.When his incoming communication is received by the system, the following takes place:
  • The system checks if Larry has configured any settings for his incoming communication.For instance, he may have selected to receive all incoming messages via email.
  • If an email is received, the system stores it in Larry’s email mailbox.
  • If the incoming communication is in textual form but not an email, the system converts it into a suitable form for forwarding to his email mailbox.
  • If the incoming communication is in voice form, the system uses speech recognition technology to convert his voice mail into text format and directs it to his email mailbox.
  • To retrieve his messages, Larry logs in to his email mailbox.To view the contents of each message, he only needs to click on the specific email item. Larry can also download all his messages via his email.
  • * Note that Unified Messaging allows each person to use his preferred device to access his communication. The PowerX2011™ telecom server Unified Messaging system fully supports this principle. John uses a cell phone while Larry uses a notebook. As much as they are not confined to the use of a particular device, they can also access the system at any time most suitable for them. Besides obvious savings in cost (in the case of Larry) in downloading mail instead of incurring IDD charges (International Direct Dialing) to listen to them, the system is able to convert all the communication received to either spoken or written form.This represents great savings and convenience to the user.

    Traditionally, the Unified Messaging server only covers the following:
  • voice mail from trunk calls
  • fax mail
  • email
  • This is clearly inadequate for today’s information era where there is a multitude of ways to communicate.The PowerX2011™ telecom server, being a forerunner in Unified Messaging, provides a complete multifaceted solution to serve multiple channels from a single platform. The range includes:
  • voice mail from trunk calls
  • voice mail from extensions
  • voice mail from web calls
  • fax mail
  • email
  • paging (text paging)
  • instant message (ICQ)
  • Short Message Send service (SMS)
  • via mobile devices such as PDAs
  • This is clearly inadequate for today’s information era where there is a multitude of ways to communicate.The PowerX2011™ telecom server, being a forerunner in Unified Messaging , provides a complete multifaceted solution to serve multiple channels from a single platform. The range includes:
  • voice mail from trunk calls
  • voice mail from extensions
  • voice mail from web calls
  • fax mail
  • email
  • paging (text paging)
  • instant message (ICQ)
  • Short Message Send service (SMS)
  • via mobile devices such as PDAs
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    Benefit of Unified Messaging
     
    Today’s executives are highly mobile. Hence unified messaging plays an increasingly important part in enabling today’s busy executives to function while on the move.

    As a feature rich comprehensive unified messaging solution, the PowerX2011™ telecom server plays a major role towards the success of the company by helping people stay successfully connected at all times wherever they are.Since all companies need to stay ahead of their competition, the PowerX2011™ telecom server is relevant to all businesses regardless of size.

    It comes in three versions; Standard, Professional and Enterprise versions to meet the demands of all business organizations from small to medium to large corporations; both local and global and including multinational companies. Its media coverage extends to all possible communication channels and includes voice mail for normal wireline calls, wireless calls, and web calls, instant messaging services, SMS, paging, Windows® CE, fax, email.

    The PowerX2011™ telecom server is designed with future expansion in mind. It is fully scalable and can scale to as many as 5,072 ports.Any feature within the PowerX2011™ telecom server which is not immediately required can be activated at a later stage.All features are housed within a single unit so there is no need to worry about finding additional space for storing additional equipment for future expansion. It even provides free software upgrades during its maintenance period so that companies will always benefit from any new technology and improvements made to the PowerX2011™ telecom server as a result of changing market situations.

    Unified messaging provides the following benefits:
  • Connectivity: Unified messaging empowers all employees to be connected at all times regardless of where they physically are.They may be at a branch office, at the water cooler, at their desk, visiting a customer, out on the field or outside the continent. With this connectivity, business operations can continue to function smoothly.
  • Convenience: Users receive their messages from a single platform. This enables them to make quick decisions without delay. For instance, sales executive John has configured to have all his mail directed to the mailbox of his cell phone as he is always on the move. His cell phone displays a listing of all his voice, fax, email, SMS messages. He can easily access any of the message by using the softkeys of his handset to select the message he wants to listen to.
  • Reduction in costs: The availability of different communication types gives users the option to select the most cost effective mode of communication and cuts back on the costs of their business communication.
  • Versatility: Through unified messaging, communication resources can be more efficiently managed. For instance, a fax is no longer merely a static hardcopy printout from the fax machine. Through unified messaging, it is available as a softcopy which can be saved, deleted and forwarded through the network. It can also be imported, exported and converted to other formats such as voice file for further distribution. It is unnecessary to spend more effort, resources and time to generate the same message in different formats for distribution through different channels.
  • Higher productivity: Unified messaging uses the concept of a personal agent to consolidate communication from different sources on different platforms to a common channel preferred by the user so that the user needs only log into a central mailbox to retrieve all his correspondence, messages, etc. This is a bonus for users as they save on time required to log in and out of different applications in order to retrieve all their messages in the course of a regular work day.Thus they can handle more communication in terms of both variety and volume. This boosts their personal productivity and the overall enterprise efficiency.
  • No missing message: As unified messaging enables users to access only one application for all their mail, this reduces the number of applications users need to check for their mail and eliminates any possibility of overlooking one of these avenues and missing out on important messages.
  • Increase in employee mobility: The ease in retrieving incoming messages and contactable status of employees makes it affordable for companies to deploy more staff to reach out to the customers for instance to carry out field work or make sales visits.
  • Improved customer service: With unified messaging , more messages can be retrieved and promptly attended to by service staff especially those on the move, thus improving the quality of customer service.
  • Customer loyalty: The improved customer service leads to higher customer retention.
  • Enlarged customer base: The increased customer loyalty and better service attract more customers to check out the companies’ range of products and services. Unified messaging also enables people with disparate messaging preferences to bridge the media-centric barriers to continue to communicate with each other in their preferred mode. For example, manager Derrick is attending an important seminar and the office needs to consult him on another urgent matter. Instead of interrupting the seminar with a phone call, the office secretary sends him an email. This is forwarded to his cell phone as an SMS so that he is quietly alerted to the urgent message.
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    Features of Unified Messaging

    The unified messaging module within the PowerX2011™ telecom server comprises the following exciting features:
  • Comprehensive media coverage: Unified Messaging empowers people using different devices to communicate through different channels anywhere at any time.
  • Extensive source channels: The unified messaging system is able to integrate voicemail, email, fax messages, etc
  • Single mailbox: Both textual and voice messages can be integrated into a single mailbox for convenience of retrieval.
  • Wide choice of output channels: As the messages are stored into a single mailbox, users can choose the communication channel to receive their messages from a single interface. The system will perform the background conversion of data format to enable the messages to be received via the chosen channel.
  • Voice-to-text conversion: Voice technology is used to convert the voice files into text so that the voicemail can be received via the email together with email and fax messages.
  • Text-to-voice conversion: Text-to-Speech technology is used to convert the text messages from email and fax mail to voice format so that they can be played back through the phone system.
  • All-in-One: Unlike the traditional solution where the unified messaging system is a separate sub-system connected to the main legacy phone system, and each of the voice system, fax machine and email server are separately and externally linked to the traditional unified messaging system as sub-systems, the unified messaging system is fully and seamlessly integrated into the PowerX2011™ telecom server. There is no need for already limited additional ports to connect each of the communication system.
  • Remote access: The ability to convert the messages in the mailbox to a single common format offers greater portability to users. For example, if they have remote voicemail access, they can dial in to listen to their messages. If the are overseas, for instance, it may be more convenient to the user and cost effective to the company for him to read his messages via email. In this way, the messages can be accessed remotely.
  • Paging: The unified messaging facility within the PowerX2011™ telecom server is able to receive text messages transmitted by the pager.
  • Mail notification: Mail notification alerts users when new mail arrives. Notification is fast becoming an integral part of messaging. With unified messaging, in thePowerX2011™ telecom server, more mail can be delivered anywhere at all times. When new messages are received, the notification can either be audible as in acoustical notification or visual as in graphical notification. Hence users can continue to receive their messages the way they are accustomed to while out of the office or even on vacation.
  • Notification on wide range of devices: PowerX2011™ telecom server supports multi-channel notification services. Messages can be delivered through automated voice calls, SMS, email, fax, text or even broadcast.
  • Push and pull technologies: The PowerX2011™ telecom server provides for both push and pull technologies. When a user configures his messages to be forwarded to his cell phone, the PowerX2011™ telecom server uses push technology to push the messages to his cell phone. This gives the users greater flexibility in managing their own messages. Using the traditional unified messaging solution, the user must dial into the company to retrieve his messages. When connected, the user uses pull technology to collect his messages from the traditional system to his cell phone.
  • Mail re-direction: The PowerX2011™ telecom server unified messaging system also enables users to redirect their mail to a different media from that which it was sent.
  • Text-to-fax: This is one of the options offered under mail re-direction. A text message received in any textual mode, say, email, can be directed to a fax machine.
  • Multiple language support: As the PowerX2011™ telecom server already supports multiple languages, its unified messaging solution can tap on the same resources for playing back the voice prompts in multiple languages.
  • Multi functional port usage: The PowerX2011™ telecom server is able to achieve this through the use of special technology. Each port in the PowerX2011™ telecom server can and is used for more than one communication channel. Hence it is possible to send a fax through the same port while one is carrying out a phone conversation.
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